You can make adjustments to the marketing strategy or pricing to make people purchase the product. Wish Lists help you find out the products that people commonly wish to list but fail to make a purchase. Information is very important to make crucial decisions. Allows you to make informed decisions.This will generate more traffic and, consequently, more sales and organic growth. When people make a purchase for the one who shared the Wish List, they are likely to find the product or other products on your Amazon Store useful to themselves. The customers share their Lists with others. Gives you more customers through sharing Lists.Helps you understand product trends and optimize your strategies and increase conversions.There are several obvious benefits of analyzing customers’ Lists. Lists provide you with great information about your customers’ choices and interests. How Amazon sellers can benefit from the Wish List One can access an Amazon Wish List if and only if she owns an Amazon account.Īmazon List helps both the seller and buyer alike. The customers can make their List public and share it with their friends and family. So you’d eventually convert more customers.Īmazon’s Wish List also serves as a gift registry. Its unique features notify your customers of price and stock changes and help them find gift ideas. As of now, Amazon doesn’t restrict the number of Lists someone can create.Īmazon Wish List is not just a curation of products that the buyer creates but a tool that can help you in market research. Amazon simply calls it List.Ĭustomers can create multiple Lists and name them based on interests, purposes, etc. Most e-commerce marketplaces today use this feature to help customers list the products they want to purchase later sometime. This is when the Wish List feature on Amazon comes in handy. Imagine a customer finds a product on Amazon that she would not want to purchase immediately but at a later point. ![]() Let’s get the ball rolling! What is an Amazon Wish List?
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